Advertising toolkit guidance

The toolkit system has been created to enable members to self-approve copy based on toolkits of approved core claims. The goal is to make the PAGB approval system more agile, giving members more flexibility and ensuring PAGB resources are used to add value while maintaining compliance

This content is exclusively for PAGB members.

Please login to your PAGB website account to access this content. Or visit our membership pages to find out more about PAGB membership and how you could benefit from our collective and expert voice representing and promoting the sector’s interests.

OTC medicines hub

Here you will find all information relevant to OTC medicines, from codes and guidance, to training workshops.

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